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MARKETING CONSULTANTS

Archive for January 2015

Smart People Know They Don’t Know

Smart People Know They Don’t Know

 

There are three small words that can liberate you from a closed off, redundant world.

Three little words that enable consistent learning.

Three tiny words that engage others. More importantly, they’ll engage experts.

What are those three words? I Don’t Know.

 

Now, I don’t want to start an Abbot & Costello run of ‘Who’s on first?’. Those are actually the words.

“I Don’t Know.” Those words can be the key that unlock Pandora’s Box.

 

Let’s be realistic. No one knows everything. No one knows everything in their field. No one knows every perspective, every insight or every skill. No one. Nowhere. No how. In fact, they don’t know what they don’t know.

 

Bottom line is, the ‘know it all’s’ don’t know it all. And the world should be run by the open-minded, engaging, thoughtful people willing to have that little voice in their head that says….I Don’t Know.

What Are People Saying?

We hired Susan to work on one small project, but ended up retaining her to help us create a new strategic plan.   And when our Marketing Director had to take some leave, Susan took the lead on our projects.  It’s definitely helped to push our small business forward and is a partnership we hope to continue.  Thanks

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