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MARKETING CONSULTANTS

Archive for January 2015

Smart People Know They Don’t Know

Smart People Know They Don’t Know

 

There are three small words that can liberate you from a closed off, redundant world.

Three little words that enable consistent learning.

Three tiny words that engage others. More importantly, they’ll engage experts.

What are those three words? I Don’t Know.

 

Now, I don’t want to start an Abbot & Costello run of ‘Who’s on first?’. Those are actually the words.

“I Don’t Know.” Those words can be the key that unlock Pandora’s Box.

 

Let’s be realistic. No one knows everything. No one knows everything in their field. No one knows every perspective, every insight or every skill. No one. Nowhere. No how. In fact, they don’t know what they don’t know.

 

Bottom line is, the ‘know it all’s’ don’t know it all. And the world should be run by the open-minded, engaging, thoughtful people willing to have that little voice in their head that says….I Don’t Know.

What Are People Saying?

Susan is an outstanding marketer: insightful, intuitive, creative and always grounded in business reality.  Susan is a natural at leading a marketing team: she has great strategic and creative judgment, and a clear eye for marketing and business objectives. Last but certainly not least, Susan is a pleasure to work with: she truly leads by example, and is equally a marketing thinker and doer!

M. BabejPartnerReason, Inc.

How We Can Help You.

We are marketing consultants based on Long Island, NY. Over the past 20 years, we've built fierce market leaders in a broad range of businesses - from tiny start-ups to global Fortune 500 companies.  Our experience spans multiple industries from consumer electronics to financial services and from food services to photo.  We're looking forward to talking to you to see how we can help take your business to the next level.